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Anyhow...
The main body and flow of my Santanime this year is ripped off from the gorgeous 21st-century-Saul-Bass opening credits sequence of MAD MEN, the dark and brilliant time machine of a drama playing on AMC (and now available on two seasons of DVDs). Everyone should be watching it! Especially if you're a designy or ad-world nerd.
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The music, sans jingling bells, is taken directly from the credits sequence. Today I found a complete, full version of the music, created by DJ RJD2. Kind of a surprising source at first blush, but man, how perfect is the music? You can be sure I will be hunting for more of his stuff.
The environmental/background imagery comes from a bunch of places. Much of it is hard to read due to the pacing and real estate of the animation, but all of it was specifically chosen for some particular appeal to me. They kind of fall into types...
1. Screenshots from past Santa animations. The shot of me is from the "reward video" that plays after beating Donkey Claus in my 2007 Santa "game."
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3. Santa in advertising imagery. If you look hard, you'll see Santa pitching Lucky Strikes, pipe tobacco, and Japanese beers. In my source files, I had a still from the classic Norelco/Noelco ad, but it ended up being cropped out.
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5. Commercial illustrations of Santa, including a few Saturday Evening Post cover illustrations of Santa. Dropped in one by Norman Rockwell and a couple of other Post regulars. I never went looking for these depictions of Santa while growing up, but they ended up being absorbed into my pop subconscious over the years, y'know? All-American, somehow. Wholesome. Instantly classic and traditional.
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I hadn't thought of it while in production, but the closing of the animation mirrors the opening in that way. When Santa's vertiginous fall ends, he ultimately lands in the balcony seats at the Brattle (where I and some other 'thon watchers were treated to a showing of DR. HORRIBLE on the big screen—awesomely mcawesome =) and, just as the MAD MEN music drops out, a WristStrong bracelet slides out from Santa's sleeve. I couldn't NOT pass one on to the fat man.* I mean, who's got more visibility and appeals to more markets than Santa, right?
I hope you enjoyed Santa's cathartic animated fallabout without knowing any of this referential whatnot, but maybe filling in those blanks will enhance your experience, and lead you to check out all the Good Sh!t I Love for yourself! =)
Happy frickin holidaze~
Keep on keepin on~
* If you're not familiar with Stephen Colbert's wrist and wrist violence awareness initiative, here are a couple of Colbert Report clips to fill you in...
In response to his becoming a victim of wrist violence in July 2007, Stephen Colbert launches his WristWatch campaign and the WristStrong bracelet...
"Awareness is like a virus, and celebrities are like Typhoid Marys..."
Stephen Colbert explains his "fame food chain" promotion strategy for raising wrist awareness...
p.s. Found out that THE SIMPSONS did a MAD parody to open one of their shorts from this year's "Treehouse of Terror XIX." =)
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